Hey, Fearless Leader! Every week, I drop actionable, slay-filled content strategies in your inbox for expert women founders leading small teams. The result: Clarity and confidence in using content to drive leads and revenue.
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Perfect Timing: Here Is Your 2025 Organic Content Marketing Plan🔥
Published 5 months ago • 4 min read
2025 + Content Strategy✨
Hey, Fearless Leader!
Can you believe there are only 35 days left in 2024? If you're anything like me, you're geared up to make the most of these last few weeks and finish the year strong💪🏽.
One key goal that should be on your list: Mapping out your content marketing strategy for 2025.
And guess what? I've got you covered!
I'm excited to share insights from someone who's built a six-figure business using organic marketing strategies. Yep, that’s me!
As an organic girl through and through, I've leveraged content marketing to highlight my strengths, reveal my superpowers, and connect with my audience in a way that truly resonates.
Next year, I'm raising the bar even higher. As I craft our 2025 content plan, I'm sharing the exact content focus we'll have at SYC. Consider it a gift, ready for you to swipe and adapt to your needs.
Dive into this week's lesson and use the framework to build a rock-solid content marketing strategy for your business in 2025.
And remember, if you’re seeking a fractional content marketing leader who can help steer the ship for you–or take the content creation demands off your plate, holler at your girl!
Today’s newsletter is all about your 2025 content marketing plan📬
Here’s what you’ll find inside:
Need DFY marketing support? Well, here it is💥
Your 2025 Organic Content Marketing Plan💻
A woman founder slayin' growth📈
Your one-stop-shop resource to amplify your organic content marketing plan🔥
Let's dive in, shall we?
~Charlene
Founder + Lead Content Strategist
Black Friday Deals Starting Tomorrow...
Exciting sales are coming your way from SlayYourContent that can be a game changer for your business.
With offers up to 50% off, limited quantities will be available.
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Ready to hire a marketing professional to expand your digital presence and impact? Yes, networking still works, but what if you had a digital strategy working for you to drive qualified leads and sales calls?
Check out our services and book a call to discover if we’re your fit. We’d love to work with you!
Publishing long-form content gives you a credible, competitive edge. This could be a weekly blog, podcast, webinar, or live YouTube training. Your weekly piece can fuel your entire content marketing through repurposing, amplifying your brand presence.
Our long-form content focus in 2025: Pillar-based marketing.
#2 Weekly Newsletter
Your ultimate social media goal: Converting your followers into email subscribers. In other words, getting them off the social platform and into your ecosystem. You'll have a greater chance of converting those leads into customers. Your weekly newsletter is the conduit.
Our newsletter focus in 2025: Continue the weekly cadence, revise our Welcome Sequence, add Friday broadcasts.
#3 Yes to Social I'm not going to lie, I'm exhausted with social media. Like double-dutching, I'll hop in and out of social throughout the year. But that doesn't fly when you're growing a business–especially when your audience is actively looking for you on these platforms. Choose your 1-2 where you'll play ball and commit to mastering that site.
Our "Yes to Social" focus in 2025: Mastering LinkedIn marketing, Pinterest, YouTube, and hiring content manager
#4 Collaborations
Strategic collaborations can catapult your visibility 10x than you can on your own. With the right alliance (you know, partnerships who have your audience), you’re strategically leveraging someone else’s stage to get in front of new ideal clients. And, you're adding value to their platforms by bringing your knowledge and expertise.
Our collaboration focus in 2025: One collaboration monthly, affiliate marketing strategy with products and tools we currently use, attend weekly networking events
#5 Outbound Email Marketing
This taps into sales and marketing. Although it's a lot of work, you can successfully land clients through outbound email and start engaging conversations in the DMs when you lead with value.
Need extra marketing firepower on your team to execute your 2025 strategy? Schedule a call here!
Woman Founder Slayin' Content: Liz Giorgi
Let's all take a moment to acknowledge and celebrate Liz Giorgi, an exceptional woman founder who's brilliantly leading in the realm of content. Her journey with soona, from its inception to her recent triumph as a keynote speaker at Denver Startup Week, is an outstanding beacon of determination and strategy.
There's a wealth of wisdom to glean from Liz: the road to success is peppered with surprises, just as it calls for commitment and a touch of serendipity. Her growth-oriented, strategic focus on team building, acquisitions, and fundraising underlines the critical importance of resilience in the entrepreneurial world.
Undoubtedly, content marketing has been a key player in Liz's journey, bolstering brand visibility, luring clientele, and establishing soona as an undeniable force within the industry.
Book of the Week: Content Marketing for Women Entrepreneurs
One of the best resources on content strategy if I do say so myself!! This framework is exactly what marketing professionals use to build strong, profitable plans and campaigns for their clients…and I’m sharing our secrets with you.
Buy it for yourself or bless your team with this book–and get ready to elevate your strategy.
It's the ideal resource as you prepare your 2025 content marketing plan.
Verizon is awarding $10,000 grants to selected small business owners! The deadline for application submission is December 13th, 2024. A few qualifications apply.
Empowering women CEOs to expand and slay their impact through content strategy.
P.S. Looking for an agency to build your content strategy or lead your content marketing team? Let’s chat!
P.P.S. The greatest compliment you can give me is sharing my newsletter👇🏽 Thank you so much!!
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Disclaimer: There might be affiliate links in this issue. I don’t link anything unless I’ve vouched, used, or consumed it…and I agree it’s a must-have for my people.
Welcome to the SlayYourContent Newsletter💃🏽
by Charlene Baker
Hey, Fearless Leader! Every week, I drop actionable, slay-filled content strategies in your inbox for expert women founders leading small teams. The result: Clarity and confidence in using content to drive leads and revenue.
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