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Hey, Fearless Leader! Every week, I drop actionable, slay-filled content strategies in your inbox for expert women founders leading small teams. The result: Clarity and confidence in using content to drive leads and revenue.
Sponsored by: The Rundown Drive Clients + Content Strategy✨ Hey, Fearless Founder! Growing your business and amplifying your impact starts with one golden rule: Clients are the lifeblood of everything you do. See, the right content strategy doesn’t just attract clients; it gives you the freedom to build your dream company and life. Whether it’s funding causes you care about, paying your team competitive wages, or having the flexibility to support your family and build generational wealth, it...
Sponsored by: Hoop.app Productivity + Content Strategy✨ Hey, Fearless Leader! Quick question for you... Have you ever written a piece of content, like a Facebook post, blog, or email, that’s technically for your audience…but deep down, it was really meant for you? Yup, this is one of those moments, lol. 2025 has certainly kicked off in an interesting way. And while I’m a big believer that you control your own destiny, I’ll admit the last few weeks have been a bit of a mental rollercoaster....
Welcome Email Sequence + Content Strategy✨ Hey, Fearless Leader! I have some quick email stats for you: 25%-41% is the average email open rates range, depending on the industry The average click-through rate (CTR) is around 2%. Email sales conversion rates typically fall between 1%-3%. If you’re hitting higher numbers—amazing! Now, guess how a welcome email series performs? Open rates soar to 50%-60%, with CTRs between 14%-16%, and sales conversion rates around 2.74%. 🤯 In fact, here’s how...